DIY Marketing

Shattering Barriers Between Marketers and Customers

Wednesday, September 30, 2009

Sharing with the Information Ecosphere

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I started thinking about social sharing and bookmarking when I was writing a post about small business and the local content site that’s ac...
Monday, September 28, 2009

Kicked-Up Marketing with Apps

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Ad Age hosted an Apps for Brands conference last week that produced some interesting advice and case histories. There’s no doubt that apps ...
Friday, September 25, 2009

BMW Roars Down the Road (Desk?) Again

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I found my original link to the new BMW “Expressions of Joy” campaign in a Tweet by Kevin Swanepoel—thanks, Kevin! My reaction was that BMW...
Thursday, September 24, 2009

Direct Response and Brand Marketing in the New Media

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I picked up the link to David Carter’s blog post from Twitter yesterday. Truth to tell, I followed it because it mentioned NEMOA, the New E...
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Tuesday, September 22, 2009

Social Media Marketing Best Practices

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I found the link to the Beeline Labs best practices white paper on a post by Lois Kelly on iMedia Connection. It’s a good post , with strate...
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MaryLou Roberts
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