DIY Marketing
Shattering Barriers Between Marketers and Customers
Wednesday, November 11, 2009
Online Shopping Gets Social
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Today’s eMarketer newsletter reminded me that I had intended to follow up some recent articles on social shopping. As so often happens, I fo...
Monday, November 9, 2009
Brand Attitudes and Behavior ARE Affected by Social Media!
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The headline in the IAB newsletter says that “product chatter is getting louder on social media.” The article in MediaPost quotes data from...
Friday, November 6, 2009
Social Apps--Equal Opportunity for All!
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I saw Josh Bernoff’s article in Ad Age last week announcing the winners of Forrester’s Groundswell Awards. Here’s a link to the same articl...
Wednesday, November 4, 2009
These Really are 10 Things Social Media Can't Do
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I don’t often read an article and say, “ I simply cannot say it better.” In the case of this article in Ad Age Digital, which is getting a l...
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Tuesday, November 3, 2009
Target Readies for Holiday Shopping
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As I was writing yesterday’s post on search and social media , I was trying to recall some recent news. I thought I remembered that Target h...
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