DIY Marketing
Shattering Barriers Between Marketers and Customers
Wednesday, February 8, 2012
Social Media Chronicles Engagement in Super Bowl 2012
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How many people watched the Super Bowl with a smart device or a laptop handy? According to Nielsen over 111 million people, 53.3 million h...
1 comment:
Tuesday, January 31, 2012
Super Bowl 2012 is a Social Media Event
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I’ve been writing about the role of social media in the Super Bowl for several years. It has included interesting tie-ins with advertis...
1 comment:
Friday, January 20, 2012
SoLoMo - Implications for Marketers
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SoLoMo is a term that has gained great currency since John Doerr of Kleiner Perkins Caufield & Byers coined it a year or so ago. The i...
3 comments:
Wednesday, January 11, 2012
Creating a Google+ Brand Page--Even if You Aren't a Brand
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Google suggests that you can create a brand page for a product, brand or even a project. That’s true, but it’s not as easy as it sounds, and...
4 comments:
Wednesday, November 23, 2011
Social Networks Improve Business Performance
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McKinsey says that social networks are “extending the organization;” that’s a key take-away from their fifth annual study of the use of tech...
10 comments:
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