DIY Marketing

Shattering Barriers Between Marketers and Customers

Friday, December 28, 2007

Doing Good by Working the Web

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A colleague recently brought a Facebook post by Alnisa Allgood to my attention. It describes the efforts of two brothers (who, for a year...
Thursday, December 27, 2007

Consumer Needs and Social Media

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Today’s newsletter from the Center for Media Research references an interesting new study from marketing services firm Communispace . They’...
Friday, December 21, 2007

Singing Pringles Usher in the Holidays

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What could be more appropriate for the holidays than singing Pringles? You might have ideas of your own, but if you’re Procter and Gamble th...
Thursday, December 20, 2007

Where Are The Viewers Going?

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Yesterday the AlwaysOn newsletter published a video interview with Tina Brown. As the former editor of Vanity Fair and the New Yorker , sh...
Tuesday, December 18, 2007

Widgets Go Mainstream

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Widgets are all over our desktops and the websites we visit. You may have downloaded a local weather service for your home page, an icon tha...
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MaryLou Roberts
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